Piramal to buy four Pfizer brands for Rs 110 cr

Piramal Enterprises is all set to acquire four brand from multinational drugmaker company Pfizer ltd namely- Neko Soap, Sloans, Ferradol and Waterbury’s Compound for rs. 110 crore to strengthen its presence in the coonsumer products segment. Piramal would also purchase the trademark rights for Ferradol and Waterbury’s Compound in Bangladesh and Sri Lanka.

These brands hold a high legacy as well as high consumer pull and are available in India from the past 30 years. These products currently operate in a market estimated to be worth Rs 7,000 crore. In the last six month, company has done two acquitions which include Littles baby care range of brands and the gastro-intestinal portfolio of brands from MSD (Merck Sharp and Dohme).
So let’s discuss some questions related to this post :
1. Name the company which is going to buy four Pfizer brand for rs. 110 crore ?
2. Pfizer belongs to which segment of the industry and also name all the four brands those are going to buy by Piramal enterprises ?



Courtesy : Business Standard

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