Infibeam’s CCAvenue Expands Merchant Access Through Shivalik SFB Partnership

Infibeam Avenues’ CCAvenue, a leading payments platform, has entered into a strategic partnership with Shivalik Small Finance Bank (SFB) to enhance merchant access. Through this collaboration, merchants registered with CCAvenue will gain access to Shivalik SFB’s extensive customer base. The integration will enable account holders of the bank to make payments seamlessly on websites powered by CCAvenue, leveraging Shivalik SFB’s internet banking service.

Augmented Business Potential

The integration of Shivalik SFB’s internet banking service with CCAvenue’s payment platform is poised to unlock new opportunities for merchants. By tapping into Shivalik SFB’s vast customer base, merchants across various sectors, including retail, travel, real estate, telecommunication, and government departments, can significantly augment their business potential.

Strategic Alliances for Growth

This partnership underscores Infibeam Avenues’ commitment to fostering strategic alliances for business growth. Following a series of collaborations in 2024, including partnerships with IDFC First Bank and Saudi Awwal Bank, this agreement with Shivalik SFB further strengthens CCAvenue’s position in the market. With Shivalik SFB boasting over 600,000 customers and a wide geographical presence, this collaboration is poised to catalyze the growth of online entities across India.

Piyush Shukla

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