Ministry of Textiles Empowers Ginners To Produce Kasturi Cotton Bharat Brand

Kasturi Cotton Bharat programme of Ministry of Textiles is a pioneering effort in traceability, certification and branding of Indian cotton. The details of Kasturi Cotton Bharat program and implementation of block chain technology for traceability.

What is Kasturi Bharat initiative?

Kasturi Bharat initiative, a collaboration between the Government of India, trade bodies, and industry, was formalized with a budgetary support of Rs. 30 crore including Rs.15 crores from Trade & Industry Bodies through a MoU signed on15.12.2022 between Cotton Corporation of India on behalf of Government of India, Ministry of Textiles and The Cotton Textiles Export Promotion Council.

Provide complete traceability of Kasturi Cotton Bharat

To provide complete traceability of Kasturi Cotton Bharat tagged bales across the supply chain, QR based certification technology are being used at each stage of the processing and a Block-chain based software platform will provide end to end traceability and transaction certificate. In this regard, Microsite with QR code verification and Block Chain technology has been developed.

Operational at the national level

The Kasturi Cotton Bharat programme is operational at the national level and its promotion is being made at national and international platform. Hence, the allocation of funds is not at state level.

Designed for stakeholders

The implementation of Block chain Technology under the Kasturi Cotton Bharat program is designed for stakeholders across the entire Indian cotton value chain including Andhra Pradesh.

Empowered to produce Kasturi Cotton Bharat brand

All the ginners in the country including Andhra Pradesh have been empowered to produce Kasturi Cotton Bharat brand as per stipulated protocol and about 343 modernised ginning and pressing units including 15 ginning and pressing units of Andhra Pradesh have been registered so far for participating Kasturi Cotton initiative and about 100 bales of Andhra Pradesh have been certified under Kasturi Cotton Bharat brand.

 

trilok

Recent Posts

IIT Bombay & Honeywell Launch Sustainability Skills Hub

The Indian Institute of Technology (IIT) Bombay has partnered with global technology company Honeywell to…

17 mins ago

UP Launches Project GANGA to Bring High Speed Internet to 20 Lakh Rural Homes

The Uttar Pradesh government has launched Project GANGA. This project launched to provide high-speed internet…

1 hour ago

Where is the World’s Highest ATM Located? Is It in India?

Did you know that even in some of the highest and coldest places on Earth,…

1 hour ago

IPL 2026 Schedule: Date, Match List, Venues and Teams

he Indian Premier League (IPL) 2026 is expected to be the biggest season in the…

1 hour ago

Top 10 Most Valuable Banks in the World 2026 – Brand Finance Ranking

Global banking remains the largest and most influential industry worldwide, with the combined brand value…

2 hours ago

India’s Cheetah Population Reaches 53 After Jwala’s Five Cubs at Kuno National Park

Cheetah population in India has reached 53 after Namibian cheetah Jwala gave birth to five…

2 hours ago