MoSPI Unveils New Logo and Mascot to Promote Data-Driven Governance

The Ministry of Statistics and Programme Implementation (MoSPI) has taken a significant step towards modernizing its institutional identity by unveiling a new logo and mascot. The initiative reflects India’s growing emphasis on data-driven governance, transparency, and the use of reliable statistics in policymaking and national development.

Why in the News?

The Ministry of Statistics and Programme Implementation has launched a new official logo and mascot to strengthen public outreach, improve trust in official statistics, and reinforce the role of data in policy formulation and nation-building.

Theme and Vision Behind the New Logo

• The newly launched logo is based on the theme “Data for Development”, highlighting how statistics support India’s economic and social progress.
• It visually represents MoSPI’s mission to provide credible, timely, and transparent data that aids evidence-based decision-making across sectors such as economy, health, education, and infrastructure.

Key Design Elements of the Logo

• The logo incorporates multiple symbolic elements.
• The Ashoka Chakra represents truth, transparency and good governance.
• While the Rupee symbol at the centre signifies the role of statistics in economic planning and fiscal policymaking.
• Numerical motifs and an upward growth bar reflect modern data systems and progress driven by accurate statistics.

Colour Scheme and Its Significance

• The logo uses saffron, white, green, and deep blue.
• These colours draw from the national tricolour and convey values such as growth, sustainability, stability, trust, and knowledge.
• Together, the design elements communicate MoSPI’s commitment to integrity, national development, and modern statistical science.

Introduction of the Mascot

• Alongside the logo, MoSPI introduced its mascot “सांख्यिकी” (Sankhyiki).
• The mascot is designed as a friendly, citizen-centric character aimed at making statistics more approachable.
• It seeks to simplify complex statistical concepts through visual storytelling and easy-to-understand communication for the general public.

Role of the Mascot in Public Outreach

• The mascot will act as MoSPI’s public-facing identity and will be used across surveys, awareness campaigns, educational initiatives, digital platforms and public events.
• It is expected to encourage greater public participation in surveys conducted by the National Statistical Office and improve response quality.

Key Summary At Glance

Aspect	Details
Why in news?	MoSPI launched a new logo and mascot
Theme of logo	Data for Development
Key symbols	Ashoka Chakra, Rupee symbol, growth bar
Mascot name	सांख्यिकी (Sankhyiki)
Purpose	Improve outreach, trust, and participation
Linked institution	National Statistical Office (NSO)
MoSPI Independent Minister	Shri Rao Inderjit Singh

Question

Q. The new logo of MoSPI is based on which theme?

A. Digital India
B. Data for Development
C. Ease of Living
D. Make in India