PM’s Mann Ki Baat Programme Earns Over ₹34 Crore Since 2014: Government

Prime Minister Narendra Modi’s monthly radio address ‘Mann Ki Baat’ has earned ₹34.13 crore in revenue since its launch in 2014, the Union Government informed the Rajya Sabha on Friday. Minister of State for Information and Broadcasting L Murugan said the programme, produced by Akashvani (All India Radio), leverages existing in-house resources without incurring additional expenditure.

Origin and Reach

• First broadcast: October 3, 2014
• Production: By Akashvani using in-house facilities
• Revenue since inception: ₹34.13 crore

The programme is designed to connect the Prime Minister directly with citizens, sharing stories of inspiration, social initiatives, and national developments.

Multi-Platform Broadcast

Murugan highlighted that Mann Ki Baat reaches audiences across India and globally through,

• Akashvani (All India Radio): National and regional live broadcasts in multiple languages.
• Doordarshan: Telecast on national and regional channels.
• DD Free Dish: Offering 48 Akashvani radio channels and 92 private TV channels to extend reach to rural and remote areas.
• OTT & Mobile: Available on Prasar Bharati’s WAVES OTT platform and the NewsOnAIR app, which offers access to over 260 Akashvani channels.

Digital & Social Media Presence

The programme’s visual format is designed to enhance engagement, enabling shared viewing experiences and encouraging public discussions.

It is also live-streamed and archived on,

• YouTube (PMO India, All India Radio channels)
• Facebook, X (formerly Twitter), and Instagram
• Prasar Bharati’s PB SHABD news feed service for wider syndication
• This multi-platform strategy ensures accessibility to both urban and rural audiences, as well as Indian communities abroad.

Government’s View on Impact

The minister noted that Mann Ki Baat has become more than just a monthly broadcast—it is now a community-driven communication platform. By blending radio, television, and digital channels, the programme fosters collective reflection on issues of national interest and encourages public participation in social campaigns.