Former India cricket captain and ex-BCCI chief Sourav Ganguly was roped in as the brand ambassador for Tripura Tourism. Ganguly expressed his willingness to be the brand ambassador for Tripura tourism after the state’s Tourism Minister Sushanta Chowdhury met him at his residence in Kolkata. Ganguly’s selection as the brand ambassador for Tripura Tourism is expected to draw significant attention to the state’s unexplored tourist destinations.
The Tripura government is confident that Ganguly will be a successful brand ambassador for the state. They believe that his popularity and charisma will help to attract more visitors to Tripura and boost the tourism industry. The announcement came after Tourism Minister Sushanta Chowdhury met Ganguly at his residence in Kolkata along with state officials, and discussed the proposal. Tripura Chief Minister Manik Saha, who had earlier spoken to the former ace cricketer, expressed his confidence that Ganguly’s involvement will greatly benefit the tourism sector.
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It became a full-fledged state of India in 1972. Tripura lies in a geographically isolated location in India, as only one major highway, National Highway 8, connects it with the rest of the country. Five mountain ranges — Hathai Kotor, Atharamura, Longtharai, Shakhan and Jampui Hills — run north to south, with intervening valleys; Agartala, the capital, is located on a plain to the west. The state has a tropical savanna climate, and receives seasonal heavy rains from the south west monsoon.
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