Adda Education Launched as Bharat’s Employability Ecosystem, Unifying Adda247, StudyIQ, PrepInsta, Career247, and More

The new corporate identity brings together all its consumer brands to power employability and impact across Bharat.

New Delhi, June 26, 2025: In a strategic move to redefine the future of employability in Bharat, Adda247, along with other group brands — StudyIQ, PrepInsta, Career247, CUET Adda, and Career Power — have united under one powerful new corporate brand: Adda Education.

Adda Education is built on the core belief that education is just the beginning, but the real goal is lasting impact through employability. With this, all consumer brands come together under one identity and one goal — empowering Bharat’s learners to build better lives through access to affordable and high quality education, skilling, and career enablement.

Over the past decade, Adda247 and other group brands have built deep trust among millions of aspirants across Bharat for its accessible and impact-driven approach to exam prep. As India’s talent landscape evolves, so do the aspirations of its learners. With the employability rate at just 54.81% in 20251, and 89% of graduates actively seeking internships2, there’s a clear demand for cohesive platforms that guide individuals from education to employment. Additionally, the rising trend of teenagers pursuing career counselling highlights the need for structured guidance.3 Adda Education addresses this gap by unifying deep domain expertise, impact-driven learning, and in personalised mentorship under one umbrella, empowering learners across Bharat to navigate their career journeys with confidence.

“I’ve walked the same road as many of our learners — navigating uncertainty, chasing dreams, and searching for the right guidance. It is our commitment to ensure that no learner in Bharat has to walk that road alone again. Adda Education is built on a simple belief that education is just the beginning. The real goal is to create meaningful impact through employability,” said Anil Nagar, Founder & CEO, Adda Education

“Each of our brands is solving a different part of the learner journey. Adda Education brings them together under one mission: to create India’s most trusted employability ecosystem — built for scale, driven by impact, and deeply rooted in Bharat,” he added.

The new corporate brand consolidates its consumer brands, each retaining its user-centric approach while operating under a shared purpose. These include Adda247 (government &  exam prep), StudyIQ (UPSC, State PCS, Judiciary), PrepInsta (private sector tech placements), Career247 (career discovery and preparation),  CUET Adda (CUET UG & PG and university entrance prep), and Career Power (offline classroom centres, operated through a franchise-only model).

This move also reinforces the company’s long-term commitment to creating a category that is focused on impact, from enabling learning to unlocking career potential. Looking ahead, Adda Education aims to become Bharat’s most trusted bridge between talent and opportunity — empowering learners and enabling employers to find job-ready talent, faster.

About Adda Education

Adda Education is India’s leading career-enablement ecosystem, built to empower learners from Bharat to build better lives through impact-led learning and employability. As the corporate brand behind trusted brands like Adda247, StudyIQ, PrepInsta, Career247, CUET Adda, and Career Power, Adda Education spans the entire journey from learning to livelihood. Founded in 2010 and headquartered in Gurugram, Adda Education is backed by Google, WestBridge Capital, Info Edge, and Asha Ventures. 

With the belief that education is just the beginning, Adda Education is on a mission to bridge the gap between education and employment for Bharat’s youth. With a focus on inclusivity, affordability, and impact, Adda Education envisions a lifelong learning ecosystem that helps every learner turn their ambition into achievement. 

About Anil Nagar

Anil Nagar- Founder & CEO, Adda Education

Anil Nagar is the Founder and CEO of Adda Education, one of India’s most impactful education companies focused on bridging the gap between learning and employment. A first-generation entrepreneur from rural Uttar Pradesh, Anil’s life story embodies the transformative power of education. His journey—from cracking top engineering exams to building a Bharat-first edtech ecosystem—has made him a vocal advocate for equitable access to quality learning across India.

Anil’s mission is simple but powerful: to ensure that no child in Bharat is denied opportunity because of where they come from. Through Adda Education, he aims to create a lifelong learning ecosystem that empowers India’s youth with the skills, support, and confidence to build meaningful careers.

Under Anil’s leadership, Adda Education has grown from a bootstrapped startup to a platform serving 50Mn+ learners, backed by marquee investors including Google, WestBridge Capital, Info Edge, and Asha Ventures.