The Board of Control for Cricket in India (BCCI) is close to agreeing to a deal with German sporting goods giant Adidas to pay Rs 350 crore as the team’s uniform sponsor. Adidas will take the place of Killer Jeans manufacturer Kewal Kiran Clothing Ltd, which stepped in as a temporary sponsor last month after the original sponsor Mobile Premier League Sports (MPL Sports) backed out of the agreement in the middle of it.
Buy Prime Test Series for all Banking, SSC, Insurance & other exams
The previous sponsor MPL Sports is an athleisure wear and sports merchandise brand from Galactus Funware Technology Pvt. Ltd. The BCCI-MPL Sports kit deal was to last for three years from November 2020 to December 2023. However, despite BCCI’s request to stay on till 31 March, the fantasy sports company pulled out in January, after which Kewal Kiran took over as interim sponsor. MPL had come in after US sportswear company Nike’s term ended in 2020 after a 14-year-long association.
You may also read this:
World Basketball Day 2025 highlights the remarkable journey of basketball from a simple indoor game…
The United Nations marked the second World Meditation Day on the 21st December with a…
The Winter Solstice 2025 occurs on Sunday, December 21 marking the shortest day and longest…
The Haryana State Assembly has unanimously passed a resolution to mark the 350th martyrdom year…
Every country has something special that makes it famous around the world. Some are known…
The United States and Jordan have carried out a major military operation in Syria called…