Bandhan Bank launched the ‘Jahaan Bandhan, Wahaan Trust’ campaign along with the bank’s brand ambassador Sourav Ganguly. ‘Jahaan Bandhan, Wahaan Trust’ is an integrated marketing campaign in which the company has emphasized the ‘trust’ that the brand has been able to earn in a span of seven years as a bank.
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Bandhan Bank Ltd is a banking and financial service company. The company headquarters are in Kolkata and the bank is present in 34 out of 36 states and union territories of India. The bank has 5646 banking outlets and more than 2.77 crore customers. Bandhan Bank started its operations on 23rd August 2015.
The Bank was set up in 2001 as a not-for-profit entity with the objective of financial inclusion and women empowerment through sustainable livelihoods creations. It started its microfinance operations in Bagnan, Kolkata. In 2006, Bandhan acquired a Non-Banking Financial Company and created Bandhan Financial Services Ltd.
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