Doordarshan Honored for Electoral Campaigns

Doordarshan, India’s national broadcaster, has been honoured with an award in the Electronic Media category for its outstanding campaign on Voter Awareness and Education during the Lok Sabha Elections 2024. The recognition highlights its impactful series “Chunav Ka Parv Desh Ka Garv” and other initiatives aimed at fostering an informed and active citizenry. The award was presented to Doordarshan Director-General Kanchan Prasad by President Droupadi Murmu on Republic Day 2025 (January 25).

Doordarshan’s efforts, supported by the Press Information Bureau (PIB), underscore its commitment to strengthening India’s democratic fabric through comprehensive and inclusive media outreach.

Key Highlights

Award Category

• Electronic Media category for voter awareness and education campaigns.

Recognition for Series

• “Chunav Ka Parv Desh Ka Garv”, a special series broadcast during the Lok Sabha Elections 2024.

Presented By

• Honour received by Kanchan Prasad, Director-General of Doordarshan, from President Droupadi Murmu.

Campaign Coverage

• Developed and broadcast 30 voter education short films.
• Multilingual dissemination through DD National, DD India, and DD News channels.
• Advertisements to inspire voter participation, especially first-time voters.
• Outreach extended to every corner of the country.

Key Achievements

• Fostered an informed and active citizenry.
• Enhanced engagement with the democratic process through creative and inclusive messaging.
• Special emphasis on motivating and empowering first-time voters.

PIB Statement

• Highlighted Doordarshan’s role in showcasing its commitment to democracy and empowering voters nationwide.

Summary/Static	Details
Why in the news?	Doordarshan Honored for Electoral Campaigns
Award Category	Electronic Media
Recognised Campaign	“Chunav Ka Parv Desh Ka Garv” series during Lok Sabha Elections 2024
Presented By	President Droupadi Murmu
Recipient	Kanchan Prasad, Director-General, Doordarshan
Key Outputs	30 voter education films, multilingual content, advertisements
Broadcast Platforms	DD National, DD India, DD News
Special Focus	Motivating first-time voters and nationwide outreach
Significance	Strengthened voter awareness and democratic engagement across India