Flipkart and Pine Labs Unveil ‘Bharat Yatra Card’ for Easy and Unified Public Transport Payments in India

Flipkart, India’s leading e-commerce company, has partnered with fintech firm Pine Labs to introduce the Flipkart Bharat Yatra Card — a new digital prepaid card that makes paying for public transport faster and easier. Designed to work with India’s National Common Mobility Card (NCMC) system, it enables commuters to pay on metros, buses, and other transit services with a single smart card.

What is the Flipkart Bharat Yatra Card?

The Bharat Yatra Card is a ₹50 prepaid NCMC-enabled smart card that can be used nationwide for public transportation. It’s reloadable and non-KYC, meaning users can quickly start using it without lengthy verification. The card allows offline payments up to ₹2,000 and supports UPI top-ups for easy recharges.

Users can manage their card through the Bharat Yatra Card app, UPI apps, Bharat Connect (formerly BBPS), or at metro counters.

Features and Benefits

• All-in-One Transit Card: Works on metros, buses, and other NCMC-enabled systems.
• Offline Payments: Pay even without an internet connection.
• Quick Recharge: Add funds using UPI or through the app.
• Multiple Cards: Manage several cards under one account in the app.
• Low Cost: Available for just ₹50 on the Flipkart app.
• User Convenience: Reduces queues, waiting times, and manual ticketing hassles.

How to Get and Use the Card?

The card can be purchased online via the Flipkart app or Flipkart Minutes, the company’s quick-commerce platform. After purchase, users can activate and load funds by scanning the QR code on the card or using the Bharat Yatra Card mobile app, available on Google Play Store and Apple App Store.

Why this Launch Matters?

With daily metro ridership crossing 10 million in early 2025, India’s public transport network urgently needs faster, cashless, and unified payment systems. The Flipkart Bharat Yatra Card helps streamline travel, reduce cash handling, and speed up transactions, making urban commuting more efficient.