JioCinema, a digital streaming platform, has announced India cricket team captain Rohit Sharma as their new brand ambassador. As part of this collaboration, Rohit will be working with the JioCinema team to promote their digital-first approach towards sports viewing. Together, they will work towards expanding the fan base for sports properties nationwide by introducing a series of initiatives.
Buy Prime Test Series for all Banking, SSC, Insurance & other exams
Rohit Sharma’s appointment as the brand ambassador is aimed at promoting JioCinema’s vision of making sports viewing more accessible and seamless through digital platforms. With Rohit’s popularity and influence in the sports world, JioCinema hopes to reach out to a larger audience and enhance the overall viewing experience for sports fans across the country.
JioCinema’s streaming of the TATA IPL 2023 for viewers in India has been a massive success, garnering over 550 crore views in the first two weeks itself. This remarkable feat has made JioCinema one of the most preferred digital streaming platforms for sports content in the country.
Moreover, JioCinema’s popularity has been further strengthened by its association with 23 sponsors for the 2023 TATA IPL streaming, which is a record number for any digital event in India. The high number of sponsors and advertisers signed up by JioCinema for the IPL season 16 is a testament to the platform’s growing popularity and reach among sports enthusiasts in the country.
You may also read this:
A new variant of SARS-CoV-2, named PJ.2.1, was first identified in Ontario, Canada in May…
Belonging: A Journey of Love, a memoir written by Congress leader Sonia Gandhi, will be…
The United States will become the first nation to fully opt out of participating in…
A group of US lawmakers, led by Rep Grace Meng, have re-introduced the Diwali Day…
Pandit Manilal Nag, a celebrated sitar maestro and one of the foremost exponents of the…
The 31st Conference of the Parties (COP31) to the United Nations Framework Convention on Climate…