The Government of India has launched the Ayush Nivesh Saarthi Portal, a digital platform made to attract and guide investors in the Ayush sector. This portal was developed by the Ministry of Ayush in partnership with invest India. It brings together all useful information like politics, projects and benefits for those who want to invest in India’s traditional medicine system.
The Ayush Nivesh Saarthi Portal is a one-stop online platform where investors can find:
It is made to support both Indian and international investors who want to invest in Ayurveda, Yoga, Unani, Siddha and Homeopathy.
This portal is important because it helps in:
India’s Ayush industry is growing quickly. Between 2014 and 2020, it grew at a rate of 17% every year. This shows how more and more people in India and around the world are trusting traditional medicine and wellness products.
Today, people across the world are moving towards natural, preventive and wellness-based healthcare. India’s Ayush system is seen as a leader in this new health trend. It includes ancient practices like Ayurveda and Yoga that focus on healing the body naturally.
The Ayush sector is also a big part of India’s Medicinal Value Travel (MVT), which means people from other countries come to India for medical treatment. India’s MVT industry is worth $13 billion and Ayush is one of the top five health services people seek.
The launch of the Ayush Nivesh Saarthi portal shows the government’s plan to make Ayush a strong part of public health and the economy. This portal will help:
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