Categories: Banking

Mastercard to launch ‘carbon calculator’ for Indian consumers

Mastercard, a global payment and technology company is set to launch Carbon Calculator features. Mastercard is in talks with Indian Banks to launch the Carbon Calculator feature which will offer the consumers an estimated carbon footprint for each of their purchases.

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Key Points related to Mastercard Carbon Calculator

  • The Mastercard Carbon Calculator will help consumers to become cause-driven.
  • Mastercard has started the Priceless Planet Coalition, which is a campaign to restore 100 million trees.
  • The Cabron Calculator will let the consumers see the carbon effect of their purchase.
  • The Mastercard CIO said that the broadening definition of money, intelligent experience, and ESG-conscious consumer behavior are the three big factors that will influence the next economy.

What is Carbon Calculator?

Carbon Calculator is a service that will be provided to banks. It is a personalized carbon footprint tracker that can tell consumers the cumulative effect of carbon footprint across various spending categories in a month. It has already been launched in several countries, now it will be launched in India too.

Mastercard Carbon Calculator is developed with the collaboration of Swedish Fin-tech Doconomy and it is currently used in 25 countries. The banking partners can also embed the tracking tool in their websites or mobile apps.

Mahesh Kumar

Working as an SEO Manager at Adda247, I bring over 10 years of experience in Search Engine Optimization (SEO) and digital marketing. I specialize in driving organic growth through data-driven strategies, including keyword research, on-page SEO, off-page optimization, and technical SEO. My area of expertise in the EdTech sector, specifically focusing on competitive exams such as Bank, SSC, Railway, UPSC, and various State Government job examinations.

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