NITI Aayog has virtually launched a campaign in association with Piramal Foundation to protect senior citizens during COVID-19. The campaign has been titled as “Surakshit Dada-Dadi & Nana-Nani Abhiyan”. This newly launched campaign aims to ensure the well-being of senior citizens during the COVID-19 pandemic. The well-being of senior citizens will be ensured by creating awareness about various aspects such as senior citizens’ health and lifestyle, along with preventive measures as well as requisite behavioral changes in view of the COVID-19 pandemic.
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The “Surakshit Dada-Dadi & Nana-Nani Abhiyan” targets to cover 2.9 million senior citizens in 25 #AspirationalDistricts across various states such as Assam, Bihar, Jharkhand, MP, Maharashtra, Rajasthan & Uttar Pradesh.
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