Fast Moving Electrical Goods (FMEG) company Syska Group, has roped in actor Rajkummar Rao as the new face of the brand. Rao will work closely with the company to promote the Syska products across LED and fan segments. The partnership will also see Syska Group launch a new ad campaign with Rajkummar focusing on LED and fans.
The company aims to leverage the actors strong connect with urban audiences, as well as with those from Tier 2 and 3 markets, which make up the large segment of its target groups.
In the grand tapestry of India's statehood evolution, Uttarakhand stands as a testament to perseverance…
The International Cricket Council (ICC) has taken strong action against West Indies player Devon Thomas…
The Department of Personnel & Training (DoPT) has announced the appointment of Pratima Singh, an…
India's manufacturing sector has continued its robust performance into the first quarter of the new…
The Reserve Bank of India (RBI) has recently imposed monetary penalties on several co-operative banks…
In recent years, there has been a resurgence of interest in millets due to their…