In a strategic move to bolster its digital business operations, Viacom18 has welcomed Kiran Mani, a seasoned executive from Google, as the new CEO. Mani’s impressive track record and extensive experience position him well to lead Viacom18’s digital endeavors. Currently serving as the General Manager and MD for Android and Google Play in the Asia Pacific region, Mani’s 13-year tenure at Google underscores his deep understanding of digital markets.
Kiran Mani’s longstanding association with Google speaks volumes about his ability to navigate the dynamic landscape of digital platforms. His role as the head of Android and Google Play in the Asia Pacific region has equipped him with valuable insights into user behaviors, content consumption patterns, and market trends. This expertise will undoubtedly play a pivotal role in his new role as CEO of Viacom18’s digital business.
One of the significant responsibilities that Mani will shoulder is spearheading the expansion of JioCinema. This task aligns with Viacom18’s strategic vision to enhance its digital offerings and tap into the burgeoning digital content market. JioCinema, under Mani’s guidance, is poised to reach new heights, benefiting from his strategic acumen and digital industry insights.
Viacom18’s recruitment of Kiran Mani follows a trend of industry experts joining the company’s ranks. Previously, Viacom18 welcomed Kevin Vaz, an accomplished professional from Disney Star, as CEO of TV and digital (regional entertainment). Alok Jain, another former Disney Star executive, has also become a part of Viacom18 as President and Head of Colors Hindi and Regional. These strategic hires underline Viacom18’s commitment to assembling a leadership team that brings diverse expertise and a deep understanding of the media and entertainment landscape.
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