The Ministry of Health and Family Welfare (MoHFW) in collaboration with Pharmaceuticals & Medical Devices Bureau of India (PMBI), the implementing agency of Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) and States and Union Territories is celebrating 5th Jan Aushadhi Diwas 2023 under (PMBJP). Department of Pharmaceuticals has planned various events in different cities starting from 1st of March 2023 to 7th March 2023 which will focus on awareness about the Jan Aushadhi Scheme. The 5th Jan Aushadhi Diwas is organized across India based on the theme “Jan Aushadhi – Sasti bhi Acchi bhi”.
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Every year, in the first week of March, ‘Jan Aushadhi Saptah’ or Generic Medicine Week is observed, while March 7 is observed as ‘Jan Aushadhi Diwas’ or Generic Medicine Day, to increase awareness about generic medicines among the people. This day was first observed on March 7 2019, after Prime Minister Narendra Modi’s declaration of the day as ‘Jan Aushadhi Diwas’.
The event has witnessed the organization of more than 34 Pratigya Yatras across India, with 8 of them led by Members of Parliament on the first day. Over 5,000 citizens, including doctors, have committed to using generic medicines on the MyGov platform. Jan Aushadhi Pratidya Yatra, Pad Yatra was also carried out. The main objective of the divas is to spread awareness of generic medicines and also about PMBJP.
The Pradhan Mantri Bhartiya Janaushadhi Pariyojana was launched in November 2008 by the Department of Pharmaceuticals, Ministry of Chemicals & Fertilizers. There is 9,082 PM Bhartiya Janaushadhi Kendras as of January 31, 2023.
The main objective of the PMBJP is to ensure that citizens have good access to quality medicines. It aims to create awareness about generic medicines. There is an age-old custom among doctors in India of not recommending generic medicines. The current ruling government wanted to change this. And PMBJP was one of the initiatives that works to change this custom. It also generates employment by opening PMBJP Kendra.
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