Categories: Banking

SBI Card partners with Aditya Birla Finance to launch ‘Aditya Birla SBI Card’

SBI Cards and Payment Services announced that it has entered into a strategic partnership with Aditya Birla Finance (ABFL), the lending subsidiary of Aditya Birla Capital for the launch of ‘Aditya Birla SBI Card’. The card has been designed to give customers significant reward points on their spending around telecom, fashion, travel, dining, entertainment, and hotels, among others.

Buy Prime Test Series for all Banking, SSC, Insurance & other exams

This partnership will enable us to issue credit cards to Aditya Birla Group’s customer base, thereby providing them a great product for all their spending needs. This is in line with our strategy of enhancing value for both customers and co-brand partners. The customer acquisition process will be completely digital, thereby ensuring an enhanced customer experience.

About the Aditya Birla Finance:

Aditya Birla Finance (ABFL), a subsidiary of Aditya Birla Capital is among the leading well-diversified non-banking financial services company in India. ABFL offers customized solutions in areas of personal finance, mortgage finance, SME finance, corporate finance, wealth management, debt capital markets and loan syndication.

About the SBI Cards:

SBI Cards and Payment Services is a non-banking financial company that offers extensive credit card portfolio to individual cardholders and corporate clients.

Important takeaways for all competitive exams:

  • SBI Card Headquarters: Gurugram, Haryana;
  • SBI Card Managing Director & CEO: Rama Mohan Rao Amara.

Find More Banking News Here

Sumit Arora

Recent Posts

Which District of Haryana is Known as the City of Gold?

Haryana is a state in northern India, known for its rich culture, history, and rapid…

11 hours ago

Richest Man in the World 2024 (Name, Net Worth and Country)

The Real-Time Billionaire List, an annual compilation by Forbes Magazine, is a renowned roster detailing…

13 hours ago

Do You Know Which Country is Known as The Boot?

Countries around the world often have special nicknames that represent their culture, history, or unique…

14 hours ago

Clean Ganga Mission Introduces Dolphin Ambulance

The National Mission for Clean Ganga (NMCG) is spearheading several important initiatives under the Clean…

14 hours ago

First Bodoland Mohotsov to Be Inaugurated by PM in Delhi

Prime Minister Narendra Modi will inaugurate the first-ever Bodoland Mohotsov on 15th November at 6:30…

14 hours ago

Sabarimala Pilgrimage Gets Dedicated Weather Service from IMD

For the first time, the India Meteorological Department (IMD) has introduced a localized weather forecasting…

15 hours ago