Categories: Appointments

Cashify appoints Rajkummar Rao as first brand ambassador

Cashify, a re-commerce marketplace announced that it has appointed Rajkummar Rao as its first brand ambassador. The actor has signed a multi-year contract with the company and he will promote the products across digital media platforms through campaigns and promotional activities exclusively for the smartphone buyback category.

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About the partnership:

  • The partnership is expected to give a strong face to the brand’s philosophy as Rao personifies the brand ethos, which is reliability, responsiveness, approachability, and dynamic personality.
  • The association with the actor comes at a time when the company is on a business expansion spree from online to offline, after having recently raised $15 million from Olympus Capital and has acquired UniShop to diversify its Omni category services to users.

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Sumit Arora

As a team lead and current affairs writer at Adda247, my role involves researching and creating informative and engaging content aimed at helping candidates prepare for national and state-level competitive government exams. I specialize in delivering insightful articles that keep aspirants updated on the latest current affairs trends and developments. My primary focus is on educational excellence, ensuring that our readers are well-prepared and informed to face their exams with confidence. Through meticulously crafted content, I aim to guide and support candidates in their journey toward success.

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