Emirates introduces first robotic check-in assistant in the world

Emirates introduces World’s first robotic check-in assistant

Sara, the world’s first robotic check-in assistant, has been unveiled by Dubai-based airline Emirates. Sara is part of a new City Check-in and Travel Store which recently opened in Dubai’s financial district. The robot uses facial recognition technology to match customer’s faces with scanned passports, check them in, and guide them to the luggage drop area.

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Passengers can also drop luggage as early as 24 hours before their flight. Sara can print boarding passes and is portable, making it easier for travellers to get assistance if needed. Emirates passengers also have access to select lifestyle facilities with complimentary access to exclusive discounts at restaurants, gyms, and luxury stores. The Emirates airline is focused on enhancing the customer experience and leading the way in the aviation industry through technology and innovation.

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Emirates introduces World’s first robotic check-in assistant: Key Points

  • The City Check-in and Travel Store boasts a trendy and roomy ambiance, complete with a striking 2.5 meter LCD screen featuring Emirates’ latest destination content and interactive touchscreen maps.
  • For Emirates passengers, the establishment offers an elevated check-in experience with the convenience of paid valet parking or self-parking.
  • Travelers can also browse travel merchandise, book tickets, drop their luggage off as early as 24 hours and up to 4 hours prior to their flight, and receive expert advice and deals on coveted destinations from dedicated travel consultants.
  • With opening hours between 8:00am and 10:00pm daily, customers can enjoy fuss-free self check-in or access the assistance of friendly Emirates agents.
Furthermore, the City Check-in and Travel Store is situated in the heart of Dubai’s financial district, making it an excellent option for busy professionals. To top off their top-notch services, Emirates plans to introduce Sara, the world’s first robotic check-in assistant, ensuring an innovative and seamless experience for all customers.
Madhavi Gaur

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