Goibibo Appoints Rishabh Pant as Brand Ambassador in a Campaign Featuring Sunil Gavaskar

Online travel platform Goibibo has onboarded Indian cricketer Rishabh Pant as its new brand ambassador, unveiling a campaign that also features legendary cricketer Sunil Gavaskar. The campaign adds a playful twist to one of Gavaskar’s famous commentary phrases, aligning with Goibibo’s fun and youth-centric marketing strategy.

Key Highlights of the Campaign

1. Brand Endorsement and Campaign Strategy

Goibibo has appointed Rishabh Pant as its new brand ambassador.
The campaign features Sunil Gavaskar, creating a unique blend of cricket nostalgia and travel deals.
It uses Gavaskar’s iconic “Stupid, Stupid, Stupid” phrase in a humorous way to engage customers.

2. Targeting Youth and Travel Enthusiasts

The youth-oriented campaign aims to attract India’s travel-loving audience.
It focuses on making travel planning fun and hassle-free for users.
Pant’s energetic personality and Gavaskar’s legacy enhance the campaign’s mass appeal.

3. Statements from Key Figures

Rishabh Pant

Expressed excitement about collaborating with Goibibo and Sunil Gavaskar.
Praised the campaign’s fun take on travel planning.

Sunil Gavaskar

Found the campaign humorous and engaging.
Appreciated the creative twist on his famous commentary phrase.

4. Goibibo’s Services and Market Presence

Goibibo operates through a website and mobile app, offering,

Flight and train bookings
Hotel reservations
Bus ticketing
Car rentals
The brand is known for its fun and interactive advertising strategies.

Summary/Static	Details
Why in the news?	Goibibo Appoints Rishabh Pant as Brand Ambassador in a Campaign Featuring Sunil Gavaskar
Featured Personality	Sunil Gavaskar
Campaign Theme	Travel deals with a fun take on Gavaskar’s commentary phrase
Target Audience	Youth and travel enthusiasts
Key Services	Flight, train, hotel, bus bookings, and car rentals
Goibibo’s Marketing Approach	Fun, engaging, and youth-centric