Wakefit signs Bollywood actor Ayushmann Khurrana as brand ambassador

Manufacturer of mattresses, Wakefit Innovations Private Limited, has signed actor Ayushmann Khurrana as Wakefit.co’s brand ambassador. The company has roped in the actor to create resonance with the local community. Besides being the face of the brand and spearheading upcoming campaigns, the actor will also help the brand in spreading awareness about sleep health and its importance in the modern context.

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Khurrana, in the digital ad films does a commentary the company has titled ‘Sleep India Sleep’ on sleep deprivation in the country. “With his dynamism and youthful energy, the actor can be seen urging the audience to prioritise their sleep health and take a pledge to sleep better. This video forms the initiation of the brand’s partnership with him and is in tandem with its marketing philosophy which aims to create meaningful conversations about improving the quality of sleep and home among Indians.

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Sumit Arora

As a team lead and current affairs writer at Adda247, I am responsible for researching and producing engaging, informative content designed to assist candidates in preparing for national and state-level competitive government exams. I specialize in crafting insightful articles that keep aspirants updated on the latest trends and developments in current affairs. With a strong emphasis on educational excellence, my goal is to equip readers with the knowledge and confidence needed to excel in their exams. Through well-researched and thoughtfully written content, I strive to guide and support candidates on their journey to success.