WhatsApp announces Digital Payments Utsav for 500 villages in India

WhatsApp has announced the Digital Payments Utsav for 500 villages in India. WhatsApp’s Digital Payments Utsav is a pilot program that promotes digital payments to empower individuals and businesses and is meant as a project to further the cause of financial inclusion. The aim is to empower villagers with access to digital payments via the ‘payments on WhatsApp’.

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At the Fuel For India 2021 event:

• WhatsApp announced the Digital Payments Utsav – a pilot program that is going to adopt 500 villages in Karnataka and Maharashtra in an effort to “accelerate financial inclusion”.
• Digital Payments Utsav took off on October 15 this year in the Kyathanahalli village in the Mandya district of Karnataka.
• Here on-ground facilitators helped familiarise villagers with various aspects of digital payments including how to sign up for UPI, set up a UPI account, and also told them about the best practices to be safe while using digital payments online.

Important takeaways for all competitive exams:

• WhatsApp Founded: 2009;
• WhatsApp CEO: Will Cathcart;
• WhatsApp Headquarters: Menlo Park, California, United States;
• WhatsApp Acquisition date: 19 February 2014;
• WhatsApp Founders: Jan Koum, Brian Acton;
• WhatsApp Parent organization: Facebook.

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