Categories: Agreements

Sony Sports signs Hyundai Ioniq 5, Samsonite as sponsors for Australian Open

Broadcaster Sony Sports Network, which will air the Australian Open this month across its channels and OTT app SonyLiv. It has roped in sponsors like Hyundai Ioniq 5 and Samsonite as co-presenting sponsors and Panasonic as an associate sponsor for the upcoming open. This will mark the return of the Sony Sports network’s live tennis studio show, ‘Extraaa Serve’, hosted by Arpit Sharma and the Hindi commentary for the tournament will be provided by Natekar, Manish Batavia & Atish Thukral.

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The Extraaa Serve will feature Olympian, Commonwealth Games Gold Medalistand Indian tennis player, Somdev Devvarman, former tennis player Gaurav Natekar and Davis Cup player Purav Raja. Sony Sports also launched its ‘Slam Of The Greats’ campaign, which pays homage to the ‘Greats of Tennis in this Era’, that includes Roger Federer, Novak Djokovic, Rafael Nadal, Serena Williams and Ashleigh Barty and highlights the rise of new young tennis stars.

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Sumit Arora

As a team lead and current affairs writer at Adda247, my role involves researching and creating informative and engaging content aimed at helping candidates prepare for national and state-level competitive government exams. I specialize in delivering insightful articles that keep aspirants updated on the latest current affairs trends and developments. My primary focus is on educational excellence, ensuring that our readers are well-prepared and informed to face their exams with confidence. Through meticulously crafted content, I aim to guide and support candidates in their journey toward success.