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Sony Sports signs Hyundai Ioniq 5, Samsonite as sponsors for Australian Open

Sony Sports signs Hyundai Ioniq 5, Samsonite as sponsors for Australian Open_50.1

Broadcaster Sony Sports Network, which will air the Australian Open this month across its channels and OTT app SonyLiv. It has roped in sponsors like Hyundai Ioniq 5 and Samsonite as co-presenting sponsors and Panasonic as an associate sponsor for the upcoming open. This will mark the return of the Sony Sports network’s live tennis studio show, ‘Extraaa Serve’, hosted by Arpit Sharma and the Hindi commentary for the tournament will be provided by Natekar, Manish Batavia & Atish Thukral.

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The Extraaa Serve will feature Olympian, Commonwealth Games Gold Medalistand Indian tennis player, Somdev Devvarman, former tennis player Gaurav Natekar and Davis Cup player Purav Raja. Sony Sports also launched its ‘Slam Of The Greats’ campaign, which pays homage to the ‘Greats of Tennis in this Era’, that includes Roger Federer, Novak Djokovic, Rafael Nadal, Serena Williams and Ashleigh Barty and highlights the rise of new young tennis stars.

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Sony Sports signs Hyundai Ioniq 5, Samsonite as sponsors for Australian Open_60.1

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