Tata Group bags Title sponsorship rights for the Women’s Premier League to 2027

Women’s Premier League (WPL)

According to the Board of Control for Cricket in India, the Tata Group has secured the title sponsorship rights for the Women’s Premier League (WPL) for five seasons (BCCI). From February 15, 2023, to July 31, 2027, or up until 30 days after the conclusion of the WPL Season 2027, the salt to software conglomerate will hold the title sponsorship rights. On January 28, the BCCI published the tender for the purchase of WPL title rights. The bidding paper could only be purchased until February 9; meanwhile, bids had to be submitted by February 11 to be considered.

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The Tata Group is also the title sponsor of the Indian Premier League (IPL). It bagged the rights for Rs 600 crore for two years. Earlier, the title sponsorship rights were held by Chinese cell phone maker Vivo for two years. The sale of media rights had fetched BCCI Rs 951 crore and the five teams were sold for Rs 4700 crore.

Important takeaways for all competitive exams:

Tata Group Founded: 1868, Mumbai;
Tata Group Founder: Jamsetji Tata;
Tata Group Headquarters: Mumbai.

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Sumit Arora

As a team lead and current affairs writer at Adda247, I am responsible for researching and producing engaging, informative content designed to assist candidates in preparing for national and state-level competitive government exams. I specialize in crafting insightful articles that keep aspirants updated on the latest trends and developments in current affairs. With a strong emphasis on educational excellence, my goal is to equip readers with the knowledge and confidence needed to excel in their exams. Through well-researched and thoughtfully written content, I strive to guide and support candidates on their journey to success.