Categories: Books and Authors

IISM Launches “The Winning Formula for Success” India’s 1st Sports Marketing Book

India’s leading sports and Management institute, the International Institute of Sports & Management (IISM) in Mumbai, Maharashtra, launched India’s first-ever book on Sports Marketing titled “Business of Sports: The Winning Formula for Success” authored by noted Sports author Vinit Karnik.

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This is the first book in a series to be launched as a part of a knowledge series. The book has been published by Popular Prakashan Pvt. Ltd. The book was released by Bhagat Singh Koshiyari, the Governor of Maharashtra in the presence of Nilesh Kulkarni Founder & Director of IISM.

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Sumit Arora

As a team lead and current affairs writer at Adda247, I am responsible for researching and producing engaging, informative content designed to assist candidates in preparing for national and state-level competitive government exams. I specialize in crafting insightful articles that keep aspirants updated on the latest trends and developments in current affairs. With a strong emphasis on educational excellence, my goal is to equip readers with the knowledge and confidence needed to excel in their exams. Through well-researched and thoughtfully written content, I strive to guide and support candidates on their journey to success.

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