Categories: Appointments

Audi appointed Gernot Dollner as new CEO of the Board of Management

Introduction

German luxury carmaker Audi AG has announced the appointment of Gernot Dollner as its new CEO. Dollner, currently heading Volkswagen Group’s Product and Group Strategy, will succeed Markus Duesmann as Chairman of the Board of Management. The move is aimed at further strengthening the company’s product strategy and market position. Dollner’s extensive experience and leadership qualities position him well to steer Audi into a successful future.

Audi’s Challenges in Key Markets

Audi is struggling to keep up with rivals BMW and Mercedes-Benz in terms of software advancements and e-mobility which has raised doubts about the company’s ability to uphold its famous slogan, “Vorsprung durch Technik” (progress through technology). Industry insiders have voiced concerns about Audi’s software issues, which have already led to the delayed launch of the electric Q6 e-tron.

Need for change

Audi is facing challenges in China, its most critical market, where sales have been trailing behind domestic brands like BYD. With electric vehicles gaining popularity, Audi’s current lineup in China has been deemed insufficiently competitive. Additionally, the brand has been falling behind BMW and Mercedes-Benz in the US market, highlighting the need for strategic improvements.

Gernot Dollner’s Vision and Strategic Expertise

Dollner has held various management positions at Porsche AG, including leading Concept Development and the Panamera Series. Since 2021, he has been overseeing the Product and Group Strategy as well as the General Secretariat of the Volkswagen Group. Dollner’s comprehensive understanding of the automotive industry and his strategic acumen make him an ideal candidate to further shape Audi’s future.

Important takeaways for competitive examination

  • Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany.
  • Parent organization of Audi AG is Volkswagen Group.
  • Balbir Singh Dhillon is the Head of Audi India .

Find More Appointments Here

Saurabh

Recent Posts

Ceasefire Declared Between India and Pakistan Amid Escalating Tensions

In a major diplomatic breakthrough, India and Pakistan have agreed to a full and immediate…

2 days ago

The Smile on Her Face: When ‘Maa Ka Sapna, Aapka Selection’ Becomes Reality

This Mother’s Day, ask yourself: “What’s the most meaningful gift you’ve ever given to your…

2 days ago

Mother’s Day 2025: Date, History, Significance and Celebrations

Mother’s Day is a heartfelt tribute to the unwavering love, resilience, and dedication of mothers…

2 days ago

10 Years of Jan Suraksha Schemes (2015–2025)

The three flagship social security schemes under the Jan Suraksha Abhiyan — Pradhan Mantri Jeevan…

2 days ago

RBI Slaps Penalties on SBI and Jana Small Finance Bank for Regulatory Lapses

In a strong regulatory move, the Reserve Bank of India (RBI) has imposed monetary penalties…

2 days ago

Uttar Pradesh Partners with World Bank to Launch UP AGREES & AI Pragya Initiatives

On May 9, 2025, Uttar Pradesh Chief Minister Yogi Adityanath, in the presence of World…

2 days ago