Airline Company GoAir Rebrands itself as ‘Go First’

Wadia Group-owned, GoAir has rebranded itself as ‘Go First’, with the new motto “You Come First”. The decision to rebrand after 15 years is part of the company’s attempt to operate the carrier in an ULCC (ultra-low-cost carrier) airline model, to tide over the impact of the COVID-19 pandemic.

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Go First will operate narrow-body aircraft across its fleet, comprising Airbus A320 and A320 Neos (new engine option) planes under ULCC plans. This will not only ensure the safety, comfort and time-saving for the passengers but also help them to experience the benefits of the next-gen fleet, at ultra-low-cost fares, so that their travel plans are never hampered.

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