ICICI Bank and Google Pay collaborate to bring digital registration of FASTag

ICICI Bank has announced that it is collaborating with Google to issue FASTag. It has become the first bank to join hands with Google Pay for the issuance of FASTag. Customers will now be able to order, track and recharge ICICI Bank FASTag via the Google Pay app. Currently, Google Pay users could recharge their FASTag on the app, but purchasing one directly from the Google app was not possible.

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About the agreement:

The new partnership will now allow users to conveniently order, track, and recharge ICICI Bank FASTags from the app itself. The government has made January 1, 2021, as the new date for mandatorily adding FASTags to vehicles.
The announcement makes ICICI Bank the first bank to join hands with Google Pay for the issuance of FASTag. This will also add competition for Paytm, which currently issues FASTags from the app as well and is quite a popular choice for many customers.
The association gains prominence during the widespread pandemic as this allows any Google Pay user to order and receive FASTag in a seamless and contact-less manner.

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