Global sportswear brand Puma has signed long-term endorsement deals with cricketers Washington Sundar and Devdutt Padikkal. Puma India, which recently announced its partnership with Royal Challengers Bangalore, has been consistently investing in India’s sports ecosystem.
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The duo will be joining the company’s roster of brand ambassadors that include Indian captain Virat Kohli; wicketkeeper-batsman KL Rahul; women’s national cricketer, Sushma Verma and veteran cricketer Yuvraj Singh.