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RBL Bank Introduces GO Savings Account

RBL Bank, a prominent player in the Indian banking sector, has announced the launch of its cutting-edge digital banking product, the GO Savings Account. This account introduces a novel subscription-based model, which combines simplicity and high-value benefits for customers seeking modern banking solutions.

Key Advantages of the GO Savings Account

  • High-Interest Rates: Customers can enjoy high-interest rates of up to 7.5% per annum, making their savings work harder for them.

  • Zero-Balance Account: The account comes with the convenience of a zero-balance requirement, ensuring accessibility for a wide range of customers.
  • Premium Debit Card: GO Account holders receive a premium debit card, enhancing their payment and transaction capabilities.
  • Vouchers and Perks: Subscribers gain access to vouchers worth Rs. 1,500 for premier brands, making their spending more rewarding.
  • Comprehensive Insurance Coverage: The account includes comprehensive cyber insurance cover, accident insurance, and travel insurance, providing valuable protection and peace of mind. The coverage extends up to Rs. 1 crore.
  • CIBIL Report: Customers receive a free CIBIL report, enabling them to monitor and improve their creditworthiness.
  • Premium Banking Services: The GO Savings Account offers an array of premium banking services, simplifying financial management and transactions.

Subscription Model

  • Affordable Subscription: This innovative account follows a subscription-based model, with a first-year subscription fee of Rs. 1999 + taxes. Subsequent annual renewals are available at a fee of Rs. 599 + taxes.

Easy Account Opening Process

  • Streamlined Account Opening: The account opening process has been streamlined to allow customers to open an account within minutes. All that is required are PAN and Aadhaar details, minimizing the hassle.

  • Fee-Free Transactions: GO Account holders benefit from fee-free transactions, making everyday banking more cost-effective.

A Bridge Between Traditional and Digital Banking

Deepak Gaddhyan, Head of Branch and Business Banking at RBL Bank, expressed, “The launch of ‘GO Savings Account’ bridges the gap between traditional and digital banking by offering a compelling value proposition for customers. With our user-friendly account opening experience bundled with the new-age subscription-based model and services thereon, we aim to bring digital convenience to a larger customer segment.”

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