In a landmark moment for the Indian fashion and entertainment industry, Bollywood actress Ananya Panday has been officially announced as the first-ever Indian brand ambassador for the iconic French luxury house, Chanel. The announcement was made on Wednesday, April 16, 2025, positioning Ananya at the forefront of global haute couture and marking a significant step in Chanel’s expansion into the Indian fashion landscape.
From Bollywood to the Runways of Paris
This collaboration comes exactly a year after Ananya Panday attended the Chanel Spring/Summer 2025 show at Paris Fashion Week, a moment that seems to have sparked a deeper connection between the actress and the maison. Her presence at the Paris show signaled her growing influence in global fashion circuits.
Ananya, who is already celebrated for her youthful charm, bold sartorial choices, and unapologetic authenticity, has consistently been seen wearing Chanel in various magazine shoots and public appearances, further aligning her with the brand’s ethos of elegance with individuality.
Ananya’s Rising Stardom and Fashion Influence
At just 25, Ananya Panday has carved a distinct identity in the film and fashion industries. Best known for her roles in critically appreciated and popular projects like:
- Gehraiyaan (2022)
- Kho Gaye Hum Kahan (2023)
- CTRL (2024)
- Call Me Bae (2024)
Ananya has become a Gen Z icon who blends the charisma of stardom with the relatability of the digital age. With an Instagram following of over 25.9 million, she frequently shares photoshoots and candid moments in Chanel ensembles, reflecting the organic connection between her image and the brand.
Not Just Chanel: Ananya’s Expanding Global Presence
With this announcement, Ananya joins the ranks of Indian stars who are reshaping global brand narratives. Interestingly, she already holds ambassadorial roles for other international luxury and lifestyle brands such as:
- Swarovski
- Jimmy Choo
- Lakmé
- Beats by Dre
- Timex
This growing portfolio is a testament to her market appeal, fashion influence, and global resonance.
The Broader Picture: Indian Celebrities on Global Fashion Frontlines
Ananya’s appointment is part of a larger trend of Indian actors gaining recognition as global ambassadors for luxury labels, signaling the rising importance of India as a cultural and economic powerhouse. Some notable names include:
- Sonam Kapoor – associated with Dior
- Alia Bhatt – Gucci’s brand ambassador
- Deepika Padukone – first Indian ambassador for Louis Vuitton
- Aishwarya Rai Bachchan – long-standing global ambassador for L’Oréal
With this move, Ananya Panday cements her place in this elite group of Indian stars making waves globally.