The chief marketing officer of United Breweries, Debabrata Mukherjee, was unanimously elected chairman of the Audit Bureau of Circulations (ABC) for 2021-2022. Mukherjee, who has over 27 years of experience, was responsible for managing brands such as Kingfisher, Heineken and Amstel. A publisher member on the council, Pratap G. Pawar of Sakal Papers, was unanimously elected deputy chairman for the year.
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About Audit Bureau of Circulations:
ABC is a non-profit circulation-auditing organisation. It certifies and audits the circulations of major publications, including newspapers and magazines in India.
Important takeaways for all competitive exams:
- Audit Bureau of Circulations Founded: 1948;
- Audit Bureau of Circulations Headquarters: Mumbai.
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