Federal Bank enlists Infosys for Oracle CX implementation

Federal Bank has expanded its strategic collaboration with Oracle and Infosys, to offer an enhanced customer experience through Oracle CX (Customer Experience) platform. The collaboration will focus on creating a comprehensive integrated Customer Relationship Management (CRM) solution across marketing, sales, customer service, and social listening to strengthen Federal Bank’s operations, and to deliver connected, data-driven, and intelligent customer experiences across all touchpoints.

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Federal Bank will launch a 360-degree view of the customer portfolio in a single application for its users, to achieve a ‘Single Source of Truth’. These services will help improve productivity and customer satisfaction by using the financial, biographical, and demographical information of customers. Oracle will co-innovate by partnering with the broader ecosystem of Infosys.

Important takeaways for all competitive exams:

  • Federal Bank MD & CEO: Shyam Srinivasan.
  • Federal Bank HQ: Aluva, Kerala.

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