Federal Bank has expanded its strategic collaboration with Oracle and Infosys, to offer an enhanced customer experience through Oracle CX (Customer Experience) platform. The collaboration will focus on creating a comprehensive integrated Customer Relationship Management (CRM) solution across marketing, sales, customer service, and social listening to strengthen Federal Bank’s operations, and to deliver connected, data-driven, and intelligent customer experiences across all touchpoints.
Federal Bank will launch a 360-degree view of the customer portfolio in a single application for its users, to achieve a ‘Single Source of Truth’. These services will help improve productivity and customer satisfaction by using the financial, biographical, and demographical information of customers. Oracle will co-innovate by partnering with the broader ecosystem of Infosys.
Important takeaways for all competitive exams:
- Federal Bank MD & CEO: Shyam Srinivasan.
- Federal Bank HQ: Aluva, Kerala.