India’s AYUSH System Gains Global Boost Through Deals With Oman and New Zealand

India’s traditional healthcare systems are steadily gaining global acceptance. In a major step, India’s AYUSH system has been formally recognised in bilateral trade agreements with Oman and New Zealand. These agreements highlight traditional medicine and health services and reflect growing international demand for Indian herbal and wellness products, which have also shown strong export growth in recent years.

Why in the News?

India’s AYUSH system has been included in bilateral trade agreements with Oman and New Zealand, finalized in December 2025, giving formal recognition to traditional medicine and related health services.

What Was Announced in the Agreements

• The key provisions included in the recent trade pacts.
• The agreements contain dedicated annexures on health-related services.
• Traditional medicine systems like AYUSH are formally acknowledged.
• Scope includes cooperation in herbal products and wellness services.
• The move supports smoother trade and regulatory clarity.
• It strengthens India’s presence in global traditional medicine markets.

Why AYUSH Recognition Matters

• How this move supports India’s traditional medicine sector.
• AYUSH systems represent India’s ancient healthcare knowledge.
• Global recognition boosts credibility and market access.
• Helps Indian exporters enter regulated overseas markets.
• Encourages collaboration in research and wellness services.
• Supports India’s soft power through health diplomacy.

Export Growth of AYUSH Products

• Key data showing rising global demand.
• AYUSH and herbal exports grew by 6.11 per cent.
• Exports rose from USD 649.2 million in 2023–24.
• They reached USD 688.89 million in 2024–25.
• Growth reflects rising acceptance of natural therapies.
• Trade agreements can further accelerate exports.

What is AYUSH?

• AYUSH stands for Ayurveda, Yoga, Naturopathy, Unani, Siddha and Homoeopathy.
• It promotes preventive and holistic healthcare.
• India actively promotes AYUSH globally through diplomacy.
• The sector includes medicines, wellness services and education.
• Export promotion is a key government focus area.

Key Summary at a Glance

Question

Q. India’s AYUSH system has been recognised in trade agreements with which countries?

A. Japan and Australia
B. UAE and UK
C. Oman and New Zealand
D. Singapore and Malaysia