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World Tourism Day 2023, Date, History, Significance and Theme

World Tourism Day 2023 is observed on 27 September globally. This day is celebrated every year to focus on promoting tourism in various parts of the world. It was initiated by the United Nations World Tourism Organisation (UNWTO). It is celebrated to promote tourism and understand its importance. World Tourism Day aims to make people understand the joy of exploring the world. It is an extremely important event.

Theme of World Tourism Day 2023

This World Tourism Day 2023, the UNWTO, under the theme “Tourism and green investment” highlights the need for more and better-targeted investments for the Sustainable Development Goals, the UN roadmap for a better world by 2030. Now is the time for new and innovative solutions, not just traditional investments that promote and underpin economic growth and productivity.

Significance of World Tourism Day 2023

World Tourism Day intends to raise awareness about the significance of tourism in affecting the social, political, economic and cultural values of the international community. It is important to note that tourism plays a significant role in improving a nation’s economy and enhancing its image. World Tourism Day is important because it helps to promote the advantages of tourism. The event is set to be led by the representatives of the tourism sector of Bali. The representatives from UNWTO states will also be invited to the event.

History of World Tourism Day 2023

The first World Tourism Day was held in 1980. As the Global Day of Observance for tourism, it offers a chance to celebrate the sector’s vital role in advancing peace and prosperity and UNWTO’s global regions take turns in hosting the official celebrations, always around a timely and relevant theme.

The World Tourism Organisation (UNWTO) started World Tourism Day in 1979. The celebrations for the same officially began in 1980. It is celebrated on 27 September every year because the date marks the anniversary of the adoption of the Statutes of UNWTO. In 1997, UNWTO decided that the day would be celebrated in different host countries each year. The initial commemoration of World Tourism Day focused on the promotion of tourism as a whole with a central theme.

Important takeaways for all competitive exams:

  • World Tourism Organisation Founded: 1946;
  • World Tourism Organisation Headquarters: Madrid, Spain;
  • World Tourism Organisation Secretary-General: Zurab Pololikashvili.

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