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‘Catch the Rain 2023’ campaign to be launched by President Murmu

‘Catch the Rain 2023’ campaign to launched by Droupadi Murmu

The ‘Catch the Rain 2023’ campaign was introduced by President Droupadi Murmu in New Delhi. The campaign’s central idea is the sustainability of drinking water sources. Addressing at the ceremony, the President stated that since India only has 4% of the world’s water resources, water management and conservation are India’s most pressing challenges.

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‘Catch the Rain-2023’ campaign: Key Points

  • President Droupadi Murmu claimed that due to uncontrolled urbanisation, traditional methods of water conservation have been abandoned in the nation.
  • The President emphasised that these issues—water scarcity and global warming—are consequences of it.
  • She continued by saying that despite using new technologies, it was vital to maintain and restore old water conservation techniques.
  • The President awarded the “Swachh Sujal Shakti Samman 2023” under several categories of the Swachh Bharat Mission, including Grameen, Jal Jeevan Mission, and National Water Mission, in recognition of the responsibilities played by women in water conservation and sanitation.
  • The honours were granted to recognize the grassroots women’s leadership and contribution to the creation of a Swach Sujal Bharat.

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About Swachh Sujal Shakti Ki Abhivyakti

She also unveiled a commemorative stamp and a movie titled “Jal Shakti se Nari Shakti” on the occasion. The President published “Swachh Sujal Shakti Ki Abhivyakti,” a collection of case studies from the National Water Mission, Jal Jeevan Mission, and Swachh Bharat Mission – Grameen.

Addressing at the ceremony, Jal Shakti Minister Gajendra Singh Shekhawat claimed that India has experienced unprecedented success as a result of the Jal Shakti Abhiyan – Catch the Rain under the visionary leadership of Prime Minister Narendra Modi. Amrit Kaal, the minister continued, has strengthened the idea of water conservation and is a true revolution in the sector of water.

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