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TVS Motor Company acquires sporting Motorcycle brand ‘Norton’

Sumit Arora Published On April 18th, 2020 Leave a comment

TVS Motor Company‘s overseas subsidiary TVS Motor Singapore Pte. Ltd has acquired the United Kingdom’s most iconic sporting motorcycle brand ‘Norton’. The iconic sporting motorcycle brand was acquired in an all-cash transaction of £16 million. As a part of deal, TVS Motor Singapore Pte. Ltd has signed an asset purchase agreement with Norton Motorcycles Holdings Ltd and Norton Motorcycles (UK) Ltd.

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Norton, a 122 year-old motorcycle company was founded by James Lansdowne Norton in Birmingham and went on to become the most popular British motorcycle brands of all time. Norton has a popular series of bikes sold under Commando and Dominator names.

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Sumit Arora

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As a team lead and current affairs writer at Adda247, my role involves researching and creating informative and engaging content aimed at helping candidates prepare for national and state-level competitive government exams. I specialize in delivering insightful articles that keep aspirants updated on the latest current affairs trends and developments. My primary focus is on educational excellence, ensuring that our readers are well-prepared and informed to face their exams with confidence. Through meticulously crafted content, I aim to guide and support candidates in their journey toward success.